1
Year
Warranty
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Key Features
- Product code: XR50X90JU
- Frame Colour - Black
- Visible Screen Size (Inches) - 50
- Cognitive Processor XR™
- Living Decor - Turn your TV into an essential part of your living space with on screen artwork, photos, screensavers and clock functions.
- Flush Surface Design - The bezel is extremely narrow so your eyes focus on the picture rather than what's around it.
- Full Array LED
- 4K UHD Resolution
- XR Triluminos Pro™
- XR Motion Clarity™
- Acoustic Multi-Audio™
- Google TV™
- Dimensions (HxWxD) (mm) - 649 x 1119 x 70
- Dimensions with Stand (HxWxD) (mm) - 715 x 1119 x 286
- Warranty - 1 year parts and labour
Type | 50" BRAVIA XR 4K HDR LED Google TV |
Brand | Sony |
Model | X9 Series XR50X90JU |
Also known as: | XR50X90JU |
EAN: | 4548736125162 |
Native Panel Refresh Rate | 100/ 120Hz |
Full Array LED (with zones of LEDs lit independently) provides more realistic contrast by making light areas lighter and dark areas darker. Contrast is further enhanced by X-tended Dynamic Range™, which adjusts brightness in glare and deeper blacks in shadow. |
4K Ultra HD resolution is four times that of Full HD, producing brilliant clarity and vivid details. This level of detail is well suited to both modern home entertainment and gaming. |
The revolutionary Cognitive Processor XR™ uses human perspective analysis to cross analyse and optimise hundreds of thousands of elements in the blink of an eye. Enjoy deep, natural pictures from any angle with minimal light reflection. |
Powered by a Cognitive Processor XR™ see a wider palette of colours with an enhanced range of hue and saturation, allowing natural shades and precise details to be seen. |
XR Motion Clarity™ technology keeps everything smooth, bright and clear. Each 'blink' is individually controlled, its duration optimised and brightness boosted when required. |
Acoustic Multi-Audio technology includes sound positioning tweeters to ensure high frequency sounds come from the right place in the scene. |
Google TV™ makes life more simple. Use the voice remote with Google Assistant to connect and communicate with your other smart devices, including security cameras and appliances. Find the latest films and TV series on Netflix, Disney+, Prime Video, Apple TV, NOW TV and many more. You can also cast from your smart device with Apple Airplay and Google Chromecast built-in. |
BBC iPlayer, ITV Hub, All 4 & My5 are expected to be available during 2021. Some services are only available in UK.
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